Unique and Fresh Consulting provides innovative and cost saving remote sales and marketing services for hotels.  Unique and Fresh is led by a 25 years hospitality professional with experience in opening 7 new hotels in Manhattan and Queens, NYC and in Houston and Pasadena, Texas.  From downtown to suburban to airport experience we understand the needs and potential for each market type your hotel is located in.  With vast experience in hotel operations and sales and marketing we target the right business for your hotel so your operations team can successfully service your clients and gain repeat business. 
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"Jeffrey has been such a powerhouse, injecting new spirit and force to our organization. His depth of knowledge and networking helped open new sources of sales and partnerships to generate increases in revenue that we would never have been able to think of much less find. Unique and Fresh lives up to its name."

- Mandy Lema - Owner - Wyndham Garden Long Island City, NYC

"Unique and Fresh’s dedication and focus on finding the right business for our hotel has brought us great success. He leaves no stone unturned and his goal is to build new and strengthen existing relationships to maintain strong base business for us." 

– Home2 Suites by Hilton, Pasadena, TX - Marco Rodriguez - GM

"Unique and Fresh has brought experience and industry connections to the table and this has successfully driven our revenues. He has helped both our corporate and leisure travel business segments grow and has helped us build new and strong relationships for our hotel." 

– Candlewood Suites, Houston, TX - Joe Huang - CR Hospitality LLC


Jeffrey Reich-Hale has spent the last 25 years as a hotel executive, with operations experience and a large focus on sales and marketing in New York and Texas. He has also served on tourism organization committees in both regions and is a member of 5 chamber organizations and is a committee leader or board member for several of them. He has opened seven hotels in suburban and cosmopolitan settings, including New York City and Houston, and has a keen understanding of the needs and potential for every type of market.

Jeffrey has won awards as a top salesperson in his region while working at Interstate Hotels in NYC, and won Director of Sales of the year while at Wingate by Wyndham. He won these awards while consistently coming in over budgeted revenues. While in New York, he helped re-launch the Queens Tourism Council, and secured a number of top partners for HSMAI in Manhattan. Jeffrey is also the founder and CEO of Jelvin’s Candy Shoppe, a web-based candy store that reinvests 60 percent of profits into the local community charities. Two of the top charities Jelvin’s reinvests in: Barrio Dogs Inc., which is in an organization that educated communities on pet population control as well as rescue services and the AIDS Foundation of Houston. Jeffrey has a Bachelor of Science in Hospitality from the University of New Haven in Connecticut.


Tel: 917-346-0801         Email: Jeffrey@uniqueandfresh.com

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